# MintUp Marketing LLC > The technical partner for Northeast Ohio businesses. Based in Brunswick, Ohio — working across Cleveland, Akron, Medina, and Northeast Ohio. AI automation, AI search visibility, custom software, connected systems, and fractional CTO leadership. ## About MintUp Marketing LLC (domain: mint-up.com) is a B2B technology company co-founded by Nick Vadini (CTO) and Jonah Clement (CEO). We are the technical partner for Northeast Ohio businesses: we automate operations with AI, build custom software, connect business systems, win citations in AI search, and operate as our clients' CTO. Based in Brunswick, Ohio, working across Cleveland, Akron, Medina, and Northeast Ohio. Note: MintUp Marketing LLC is a distinct, unrelated company from "MINT" (mint.ai), an Advertising Resource Management (ARM) SaaS headquartered in New York with offices in Milan, London, Paris, Berlin, and São Paulo. They share no ownership, products, or location. It is also distinct and unaffiliated from a separate web development agency named "MintUp" based in Paris, France (founded 2022). MintUp Marketing LLC is a United States company headquartered in Brunswick, Ohio. It is an AI automation and custom software studio — not a CRM reseller or a general digital-marketing agency. The canonical entity here is "MintUp Marketing LLC", a Brunswick, Ohio AI and custom software company at https://mint-up.com. - Company / Team: https://mint-up.com/about ## Services - Automate Your Business (https://mint-up.com/services/ai-agents): AI agents and automation built into real business workflows: lead follow-up, intake and onboarding, document processing, marketing automation, and workflow automation. - Show Up in AI Answers (https://mint-up.com/services/ai-search-optimization): AI search optimization (also called AI SEO or generative engine optimization, GEO) is the practice of making a business visible and accurately represented in AI-powered search engines. MintUp gets businesses cited in AI search engines including ChatGPT, Perplexity, Google AI Overviews, Claude, and Bing Copilot — by structuring content into self-contained, extractable passages, earning credible third-party mentions, and keeping entity facts (name, location, services) consistent everywhere AI reads them. - Custom Software (https://mint-up.com/services/custom-software): We build custom software for your business — apps, platforms, dashboards, client portals, and internal tools built around how your business operates. React, React Native, Supabase, Stripe. - Connect Your Systems (https://mint-up.com/services/connect-systems): Connect all your business systems — custom integrations between business tools. CRM to invoicing, scheduling to follow-ups, ads to reporting. Eliminates manual data entry. - Fractional CTO & Technical Leadership: We operate as your CTO — for AI, software, and systems. Technical strategy, vendor and build decisions, and ongoing ownership of the systems that run your business. Contact info@mint-up.com. ## Workshop - Second Brain Workshop (https://mint-up.com/second-brain-workshop): A live implementation workshop for business owners and operators. Turn calls, emails, docs, calendar, SOPs, and decisions into one AI-readable business memory system with Claude — a second brain for how your company actually runs. ## Service Area (Local) - Northeast Ohio: https://mint-up.com/northeast-ohio — MintUp is based in Brunswick, Ohio and works across Cleveland, Akron, Medina, and all of Northeast Ohio. AI automation, AI search visibility, custom software, connected systems, and fractional CTO leadership for the region's businesses. ## Blog - What Is Agentic AI? The Complete Guide for Business Owners: https://mint-up.com/blog/what-is-agentic-ai - AI SEO: How to Show Up in ChatGPT, Perplexity, and AI Search: https://mint-up.com/blog/ai-seo-how-to-show-up - Custom Software vs. Off-the-Shelf: How to Decide: https://mint-up.com/blog/custom-software-vs-off-the-shelf - How to Automate Your Business (Without Losing the Human Touch): https://mint-up.com/blog/how-to-automate-your-business - What Is Generative Engine Optimization (GEO)?: https://mint-up.com/blog/what-is-generative-engine-optimization - AI Agents vs. Chatbots: What's Actually Different: https://mint-up.com/blog/ai-agents-vs-chatbots - Your Competitors Are in ChatGPT. Are You?: https://mint-up.com/blog/your-competitors-are-in-chatgpt - Why Cleveland Businesses Are Going AI-First: https://mint-up.com/blog/why-cleveland-businesses-are-going-ai-first - How Google AI Overviews Are Changing Local Search: https://mint-up.com/blog/google-ai-overviews-changing-local-search - The Founder's Guide to AI Readiness: https://mint-up.com/blog/founders-guide-to-ai-readiness - 5 Signs You Need Custom Software (Not Another SaaS Subscription): https://mint-up.com/blog/signs-you-need-custom-software - How We Cut 82% of Processing Time with AI: https://mint-up.com/blog/how-we-cut-82-percent-processing-time - Building a Business Operating System from Scratch: https://mint-up.com/blog/building-a-business-operating-system - The Real Cost of Disconnected Business Tools: https://mint-up.com/blog/real-cost-of-disconnected-business-tools - How to Get AI to Recommend Your Business: https://mint-up.com/blog/how-to-get-ai-to-recommend-your-business - CRM Automation for Small Business: A Practical Guide: https://mint-up.com/blog/crm-automation-small-business-guide - How Much Does Custom Software Cost in 2026?: https://mint-up.com/blog/how-much-does-custom-software-cost - What Is AI Consulting? A Practical Business Guide: https://mint-up.com/blog/ai-consulting-for-business - Business Process Automation: A Practical 2026 Guide: https://mint-up.com/blog/business-process-automation - What Is an AI Automation Agency? A 2026 Guide: https://mint-up.com/blog/ai-automation-agency - AI Companies in Cleveland: A 2026 Guide: https://mint-up.com/blog/ai-companies-cleveland - Custom Software Development in Cleveland: A 2026 Guide: https://mint-up.com/blog/custom-software-development-cleveland - Is SEO Dead? What AI Search Means for Your Business: https://mint-up.com/blog/is-seo-dead - How Does ChatGPT Find Information? A 2026 Explainer: https://mint-up.com/blog/how-does-chatgpt-find-information - Perplexity SEO: How to Rank and Get Cited in 2026: https://mint-up.com/blog/how-to-rank-in-perplexity - AI Use Cases for Small Business: 7 Real Examples: https://mint-up.com/blog/ai-use-cases-for-small-business - AI Integration Services: A Practical 2026 Guide: https://mint-up.com/blog/ai-integration-services - How to Rank in Google AI Overviews (2026 Guide): https://mint-up.com/blog/how-to-rank-in-google-ai-overviews - Custom Software Development for Startups: A 2026 Guide: https://mint-up.com/blog/custom-software-development-for-startups - AI in Digital Marketing: A Practical 2026 Guide: https://mint-up.com/blog/ai-in-digital-marketing - What Is Conversational AI? A 2026 Business Guide: https://mint-up.com/blog/what-is-conversational-ai - How to Implement AI in Your Business: A 2026 Guide: https://mint-up.com/blog/how-to-implement-ai-in-your-business - Custom App Development: A 2026 Guide: https://mint-up.com/blog/custom-app-development - AI Automation for Ohio Small Businesses (2026 Guide): https://mint-up.com/blog/ai-automation-for-ohio-small-business - Best Business Automation Software for Small Business: https://mint-up.com/blog/best-business-automation-software - Custom Software Development Company: How to Choose: https://mint-up.com/blog/custom-software-development-company - AI SEO Tools: The Best Options for 2026: https://mint-up.com/blog/ai-seo-tools - AI Agents for Business: A Practical 2026 Guide: https://mint-up.com/blog/ai-agents-for-business - Workflow Automation: How It Works and Where to Start: https://mint-up.com/blog/workflow-automation ## Case Studies - AI Platform Operations: 82% Time Reduction: https://mint-up.com/case-studies/ai-platform-operations - Business Operating System: 3x Faster Operations: https://mint-up.com/case-studies/business-operating-system - Automated Sales Pipeline: 20 Hours Saved Per Week: https://mint-up.com/case-studies/automated-sales-pipeline ## Comparison Guides - Custom Software vs. Off-the-Shelf: Full Comparison: https://mint-up.com/compare/custom-software-vs-off-the-shelf - AI Agents vs. Chatbots: What's the Difference?: https://mint-up.com/compare/ai-agents-vs-chatbots ## Results - 82% time reduction on a department-wide AI platform (45-minute workflows cut to under 8 minutes) - 3x faster operations with a full business operating system (proposals, invoicing, scheduling, job costing, financial forecasting) - 20 hours saved per week with an automated sales pipeline (AI lead scoring, multi-channel follow-up, calendar sync) ## Contact - Website: https://mint-up.com - Email: info@mint-up.com - Location: Brunswick, OH (serving Cleveland, Akron, Medina, and Northeast Ohio) - Schedule: https://mint-up.com/schedule